Bob Burdenski is an internationally-recognized annual giving program consultant, speaker, trainer and author for schools, colleges and universities.He is a prolific writer and published author, often appearing in Currents, the member magazine of the Council for the Advancement and Support of Education (CASE). He is the author of three CASE books: Innovations in Annual Giving, which presents ten U.S. case histories of advanced annual giving strategies, and More Innovations in Annual Giving, Ten Global Departures That Worked, which features case histories from institutions around the world. His third CASE book, Online Innovations in Annual and Regular Giving: Ten Dozen Departures That Worked, was published in 2013.
He has served as an annual giving program consultant since 1996, and has served more than 200 clients world-wide over that time. Bob Burdenski is not a fund-raising consulting “generalist” – he has concentrated solely on annual giving programs for the past eighteen years.
A recipient of the prestigious CASE “Crystal Apple” award for teaching excellence as ranked by his audiences, he has educated and entertained at presentations throughout the United States, Canada, Europe, Asia, and Australia including the 2007 CASE Europe Independent Schools Conferences in Dublin, Ireland, and the 2008 CASE Asia Pacific Conference in Hong Kong. In 2009, he co-presented CASE’s first-ever advancement training programs in India. He is also a contributor to CASE’s Online Speaker Series on the subject of annual giving.
Since 2002, he has served as the moderator of FundList, the largest fundraising e-mail discussion listserv in the world, with more than 3,000 development professional subscribers.
Bob Burdenski is an independent consultant and is not part of any larger fundraising corporation, vendor or service provider. Working with Bob doesn't teach you about a single method -- Bob shares examples from hundreds of institutions from around the world. A signature component of Bob's work is his customizedAnnual Giving Program Review, and there are many other ways in which institutions Work with Bob Burdenski.
Bob works with colleges and universities, hospitals and other not-for-profit organizations to effect change and improve their annual giving performance, using a variety of data analysis tools, program evaluation and planning methods, and best practice examples collected through his years of consulting work.
He works with direct marketing programs ranging in size from hundreds of prospects to hundreds of thousands of prospects. Bob launched one of the first computerized phonathon calling programs in the U.S. at Cleveland State University in 1991.
He coaches organizations on the implementation of leadership annual giving programs that advance donor giving capacity and identify qualified major gift prospects.He works with membership andalumni relations programs to identify affinity-building opportunities for program enhancement.
He is a recognized expert on ePhilanthropy strategies, and Bob provides client assessments and best practice examples for the quickly-evolving world of online fundraising.
He uses data mining and predictive modeling to enhance an organization's donor acquisition capabilities, and he conducts focus groups and surveysto help organizations understand the true giving interests and motivations of their prospects.
For those organizations in transition or in need of additional assistance, he provides program planning, transition counsel, andstart-up program design.
Bob also serves as the moderator (and janitor) of FundList, the largest email listserv for fundraisers, with more than 3,000 subscribers. He annually oversees FundList's Annual Giving Appeal Exchange, which facilitates samples sharing each year between more than 300 institutions.
You can download many of Bob's published articles, and learn more about the books he's authored, on the Books and Articlespage.
A whole "briefcase" of sample materials used by other institutions, as well as other miscellaneous resources Bob has collected, can be found in Bob's Briefcase.
You can view a list of his current and previous clients on the Clients page.
Bob Burdenski speaks to fundraising audiences all over the world. View a list of past and future speaking topics on the Speeches and Appearances page.